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Technical note
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Reference no. ADN-0247-E
Published by: IESE Business School
Originally published in: 1998
Version: 07.1998
Length: 17 pages

Abstract

This technical note studies how to analyse a decision when there is risk. It introduces the utility curve or attitude to risk, showing how this curve can be made explicit and how it can be used to make decisions. This note was previously numbered 199-005-6.

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Abstract

This technical note studies how to analyse a decision when there is risk. It introduces the utility curve or attitude to risk, showing how this curve can be made explicit and how it can be used to make decisions. This note was previously numbered 199-005-6.

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