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Case
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Reference no. 9-811-061
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 2011
Version: 22 February 2011
Length: 29 pages
Data source: Field research

Abstract

Yoshito Hori, dean of the Graduate School of Management, GLOBIS University, was planning to launch a full-time English MBA program in September 2012. GLOBIS University was already offering successful part-time MBA programs in English and Japanese. The full-time English program was a necessary step to fulfill Hori's ambition to make GLOBIS the No 1 business school in Asia, however it remained to be seen whether the school could attract international students who needed to relocate to Japan and compete with other world-class international business schools.
Location:
Size:
260 employees
Other setting(s):
2010

About

Abstract

Yoshito Hori, dean of the Graduate School of Management, GLOBIS University, was planning to launch a full-time English MBA program in September 2012. GLOBIS University was already offering successful part-time MBA programs in English and Japanese. The full-time English program was a necessary step to fulfill Hori's ambition to make GLOBIS the No 1 business school in Asia, however it remained to be seen whether the school could attract international students who needed to relocate to Japan and compete with other world-class international business schools.

Settings

Location:
Size:
260 employees
Other setting(s):
2010

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