Product details

Share this page:
Please find below the full details of the product you clicked a link to view.
Reference no. 316-0006-1
Prize winner
Published by:
INSEAD (2016)
14 pages
Data source:
Published sources
The Tesla case provides multiple opportunities to discuss core strategy and innovation topics, such as: (1) Patterns of innovation, eg, new technologies competing to replace older generations; (2) Types of disruption, eg, low-end versus high-end; (3) The innovation ecosystem, eg, thinking beyond a single technology to the interdependence of an ecosystem of supporting technologies; (4) Systems strategy, eg, thinking beyond the product to understand the role of technology architecture and systems; (5) The innovation process, eg learning under conditions of uncertainty, scaling up for execution. This case has been featured on our website, click to view the article.
Learning objectives:
1. The teaching note is organized around a set of discussion questions that bring out each of these issues in the case. 2. Videos of Tesla’s factory (available online) can be used to make the case more vivid, or compared with a video of a General Motors manufacturing plant to inspire further discussion (URLs are cited at the end of the case).
Prizes won:
2018 - The Case Centre Awards - Category winner
View our pricing guide
or to see prices.