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Braun Collection by Braun Ink at The Case Centre

braun ink

About the Braun Ink Collection

The Braun Collection is a small, growing suite of books (True Business Adventure Tales), comic book case studies, and CEO conversation cards (BizBios) that intimately acquaint business enthusiasts with leaders across industries and geographies. Braun Collection’s action-packed tales and visual stories go deep fast to uncover the lives, backgrounds, obstacles, opportunities, and best and worst ideas of the decision-makers who have changed industries. For coaches and educators, Braun Collection products include teaching tools such as teaching notes, presentations, short videos, and LIVE VIDEO VISITS with authors and subjects of the books and comic books. The teaching tools help business educators teach business narratives in their classrooms.

Students (readers) of Braun Collection books, comic books, and conversation cards learn to synthesise and summarise key patterns of business executives, develop and support arguments on pressing business topics, and personally reflect on and show curiosity about the decisions made by CEOs.

In short, Braun Collection materials show decision-making as it is applied in practice by executives across organisations and throughout careers.

View all items from the Braun Ink case collection

About Braun Ink

Braun Ink has been ghostwriting executive speeches, articles, white papers, and memoirs for over 15 years and is dedicated to the language and stories of business. Its Braun Collection has the mission of developing a new standard for business education content, informing and inspiring business enthusiasts everywhere.

Students recall information tied to storytelling better than material presented without storytelling, and facts are 20 times more likely to be remembered when provided in stories. With this in mind, business educators who use stories in their classrooms enable students to develop skills in conversation, objective observation, and personal reflection; knowledge of business patterns and leadership role models; and eventually the experiential traits of wise, resilient leaders.


Rebecca (Becca) Braun
Braun Ink
e beccab@braunink.com
t +1 216 287 3131
w https://www.braunink.com/

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