Product details

Share this page:
Please find below the full details of the product you clicked a link to view.
Published by:
Ivey Publishing (2011)
Revision date:
10 pages
Data source:
Field research


De Kuyper Royal Distillers was a 300-year-old family firm in the Netherlands and produced the largest variety of liqueurs in the world. The firm had always been owned and controlled by the De Kuyper family. In 2009, Bob de Kuyper, the 10th generation to own and run the firm, retired from his position as managing director and an outsider was brought in as the interim managing director. In January 2010, Marc de Kuyper, the eldest son of Bob de Kuyper, worked for an outside firm in a marketing position. He had a strong desire to join the family firm and was trying to decide how to convince his father, and the family firm's supervisory board, that he had the capabilities to eventually take a leadership role in the family business. Was there a future for Marc at the family firm? What could he do, if anything, in the succession process?


Succession planning; Family business; Governance; The Netherlands; General management/strategy; Organizational behaviour/leadership; International
Other setting(s):

Access this item
View our pricing guide
or to see prices.