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Topic/industry : Retail clothing
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Case
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Reference no. 519-0162-1
Subject category: Marketing
Authors: Nilosha Sharma (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2019
Length: 14 pages
Data source: Published sources
Topics: Burberry; Survival strategy; Rebranding strategy; Revival strategy; Marketing strategy; Turnaround strategy; Digital strategy; Luxury fashion brand; Social media; Retail strategy; Brand image; Transformation strategy; US retail clothing market dynamics; Challenges of high-fashion brand
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Share a link: https://casecent.re/p/166266
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Case
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Reference no. K5-107-003
Subject category: Production and Operations Management
Authors: Sunil Chopra (Kellogg School of Management, Northwestern University)
Published by: Kellogg School of Management
Originally published in: 2007
Version: 11 March 2009
Length: 16 pages
Data source: Field research
Topics: Supply chain management; Sourcing; Responsiveness; Flexibility
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Share a link: https://casecent.re/p/117016
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Case
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Reference no. K5-404-765
Subject category: Strategy and General Management
Authors: Mark Jeffery (Kellogg School of Management, Northwestern University); Joseph Norton (Kellogg School of Management, Northwestern University); Derek Yung (Kellogg School of Management, Northwestern University); Alex Gershbeyn (Kellogg School of Management, Northwestern University)
Published by: Kellogg School of Management
Published in: 2006
Length: 22 pages
Data source: Field research
Topics: Project management; Program management; Risk management; IT management; Earned value; Customer Relationship Management (CRM); CRM (customer relationship management); Project governance
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Share a link: https://casecent.re/p/117978
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Case
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Reference no. 505-011-1
Subject category: Marketing
Authors: Chinyelu Amangbo (Lagos Business School)
Published by: Lagos Business School
Originally published in: 2005
Version: December 2011
Revision date: 29-Mar-2012
Length: 18 pages
Data source: Field research
Topics: Marketing; Counterfeiting; Trade regulation; Importation; Manufacturing; Retail; Clothing, SMEs
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Share a link: https://casecent.re/p/19232
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