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Case
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Reference no. 305-264-1
Subject category: Strategy and General Management
Authors: MP Jayaprada (IBS Case Research Center (IBS CRC)); TR Venkatesh (IBS Case Research Center (IBS CRC))
Published by: IBS Research Center
Published in: 2005
Length: 13 pages
Data source: Published sources
Topics: Star TV; Satellite television industry; Cable operators; TV industry; Programming; Content development; Revenue sources; Advertising revenue; Subscription revenue; Soaps; Movies; Cartoon channels; Marketing television channels; Zee TV; Sony TV
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Share a link: https://casecent.re/p/63470
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