Subject category:
Ethics and Social Responsibility
Published by:
IBS Center for Management Research
Length: 16 pages
Data source: Published sources
Topics:
Bottom of the pyramid (BOP); Fortune at the bottom of the pyramid; Fortune with the Bottom of the Pyramid; Africa; Mutual value creation; Sustainable development; SABMiller; Illicit spirit; Cassava-based beer; Sorghum-based beer; Farmers; Nile Breweries; Local communities; Responsible alcohol consumption
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