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Specific topic: Truck industry
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Case
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Reference no. 614-005-1
Subject category: Production and Operations Management
Authors: Felix Reimann (WHU Otto Beisheim School of Management); Gavin Meschnig (WHU Otto Beisheim School of Management); Igor Schmidt (WHU Otto Beisheim School of Management)
Published by: WHU - Otto Beisheim School of Management
Originally published in: 2014
Version: 2013-12-01
Length: 21 pages
Data source: Field research
Topics: Purchasing; Supply management; Raw material; Automotive; Truck industry; Environmental regulations; Governmental regulations; New product development; Cost management; Pricing
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Share a link: https://casecent.re/p/119956
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