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Thumbnail image for product with reference number 706-057-1
Prize winner
Procter & Gamble PuR Purifier of Water (TM) (A): Developing the Product and Taking It to Market
Case
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Reference no. 706-057-1
Subject category: Ethics and Social Responsibility
Authors: Margaret Hanson (INSEAD); Karen Powell (INSEAD)
Published by: INSEAD
Originally published in: 2006
Version: 04.2014
Length: 23 pages
Data source: Published sources
Topics: NGO (Non-governmental organisation); Water sector; Non-profit; PuR; Social marketing; Bottom of the pyramid (BOP); Public Private Partnership (PPP); Corporate social responsibility (CSR); Procter & Gamble (P&G)
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Share a link: https://casecent.re/p/70291
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Thumbnail image for product with reference number 706-056-1
Prize winner
Procter & Gamble and Population Services International (PSI): Social Marketing for Safe Water
Case
-
Reference no. 706-056-1
Subject category: Ethics and Social Responsibility
Authors: Margaret Hanson (INSEAD); Karen Powell (INSEAD)
Published by: INSEAD
Originally published in: 2006
Version: 10.2006
Length: 30 pages
Data source: Published sources
Topics: NGO (Non-governmental organisation); Water sector; Non-profit; PuR; Social marketing; Bottom of the pyramid (BOP); Public Private Partnership (PPP); Corporate social responsibility (CSR); Procter & Gamble (P&G); Population Services International (PSI); Business-social sector partnership; Development
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Share a link: https://casecent.re/p/70282
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