Subject category:
Marketing
Originally published in:
2015
Version: 30 November 2015
Length: 5 pages
Data source: Generalised experience
Topics:
Fieldwork; Fieldwork process; Selection of fieldworkers; Training of fieldworkers; Supervision of fieldworkers; Validation of fieldwork; Evaluation of fieldworkers; Making initial contact; Asking the questions; Probing; Recording the answers; Terminating the interview; Survey administration; Quality of data; Marketing research problem; Management decision problem
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 39 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 40 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 27 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 31 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 48 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 32 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 16 pages
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Chapter from: "Conducting Survey Research: A Practical Guide"
Published by:
Business Expert Press
Length: 44 pages
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https://casecent.re/p/152618
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