Subject category:
Marketing
Published by:
IBS Center for Management Research
Length: 18 pages
Data source: Published sources
Topics:
Re-positioning strategy; Strategic alliance; Public-private business partnership; Marketing mix; Customer perception management; Socially inclusive model; Rural employment generation; Make in India initiative; Innovation; Marketing campaign; Consumer behavior; 360-degree marketing; Retail strategy; Pricing strategy; Supply chain issues
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https://casecent.re/p/166648
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