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Specific topic: Supply chain innovation
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Supply Chain Innovation - Homekoo: A Mass-customization-based Furniture Producer
Case
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Reference no. 321-0203-1
Subject category: Strategy and General Management
Authors: Fu Wenhui (China Europe International Business School (CEIBS)); Xiande Zhao (China Europe International Business School (CEIBS)); Yan Bo (South China University of Technology)
Published by: China Europe International Business School
Originally published in: 2015
Version: 2015.10.30
Length: 22 pages
Data source: Field research
Topics: Supply chain innovation; Mass customization; Business model; Transformation; Network platforms; Process reengineering
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Share a link: https://casecent.re/p/177979
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