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Specific topic: Jong Yong Yun
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Structured assignment
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Reference no. 305-502-4
Subject category: Strategy and General Management
Authors: Rajendar Singh Rathore (IBS Case Development Center); Rasheeda Shums (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2007
Length: 19 pages
Data source: Published sources
Topics: Samsung Electronics; Sony; Paranoid corporate culture; Jong Yong Yun; Reverse engineering turn around strategy; Benchmarking; Brand building; Master brand strategy; Brand value; Digital television technology; Memory chips; Liquid crystal display (LCD); Mobile phones; Asian financial crisis
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Share a link: https://casecent.re/p/71833
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Structured assignment
-
Reference no. 305-504-4
Subject category: Strategy and General Management
Authors: Rajendar Singh Rathore (IBS Case Development Center); Rasheeda Shums (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2007
Length: 20 pages
Data source: Published sources
Topics: Samsung; Sony; Consumer electronics; Competitive collaboration; Collaborative competition; Strategy; Strategic alliance; Japan; South Korea; Samsung Electronics; Dell; Apple; Jong Yong Yun; Global brand; Nokia
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Share a link: https://casecent.re/p/72030
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This product has not been used yet
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Structured assignment
-
Reference no. 305-487-4
Subject category: Strategy and General Management
Authors: Rajendar Singh Rathore (IBS Case Development Center); Rasheeda Shums (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2007
Length: 19 pages
Data source: Published sources
Topics: Kun-Hee Lee; Traditional culture at Samsung; Jong Yong Yun; Samsung Electronics' brand value; Lee's new management initiative; Samsung Electronics' design culture; Jong Yong Yun's restructuring strategy; Yun's open-style management; Bureaucracy in Samsung; Yun's business model for Samsung Electronics' 3Ps; Samsung Electronics' brand image; Corporate culture; Samsung's VIP centre
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Share a link: https://casecent.re/p/77193
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Case
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Reference no. 303-179-1
Subject category: Strategy and General Management
Authors: N Rajshekar (IBS Case Development Center); M Dakshi (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2003
Length: 11 pages
Data source: Published sources
Topics: Turnaround; Brand repositioning; Restructuring; Jong Yong Yun; Samsung; Vertical integration; Competition; Repositioning Samsung; Upscale image; Yun's restructuring; Global branding; Samsung's cost cutting; High-end products; Samsung's revival; Consumer electronics and Samsung
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Share a link: https://casecent.re/p/20935
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Case
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Reference no. 305-487-1
Subject category: Strategy and General Management
Authors: Sumit Kumar Chaudhuri (IBS Case Development Center); Roopa Umashanker (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2005
Length: 14 pages
Data source: Published sources
Topics: Kun-Hee Lee; Traditional culture at Samsung; Jong Yong Yun; Samsung Electronics' brand value; Lee's new management initiative; Samsung Electronics' design culture; Jong Yong Yun's restructuring strategy; Yun's open-style management; Bureaucracy in Samsung; Yun's business model for Samsung Electronics' 3Ps; Samsung Electronics' brand image; Corporate culture; Samsung's VIP centre
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Share a link: https://casecent.re/p/65531
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Case
-
Reference no. 305-502-1
Subject category: Strategy and General Management
Authors: Sumit Kumar Chaudhuri (IBS Case Development Center); Nusrath Jahan Maldar (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2005
Length: 11 pages
Data source: Published sources
Topics: Samsung Electronics; Sony; Paranoid corporate culture; Jong Yong Yun; Reverse engineering turn around strategy; Benchmarking; Brand building; Master brand strategy; Brand value; Digital television technology; Memory chips; Liquid crystal display (LCD); Mobile phones; Asian financial crisis
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Share a link: https://casecent.re/p/65618
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This product has not been used yet
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Case
-
Reference no. 305-504-1
Subject category: Strategy and General Management
Authors: Sumit Kumar Chaudhuri (IBS Case Development Center); - Shalini (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2005
Length: 26 pages
Data source: Published sources
Topics: Samsung; Sony; Consumer electronics; Competitive collaboration; Collaborative competition; Strategy; Strategic alliance; Japan; South Korea; Samsung Electronics; Dell; Apple; Jong Yong Yun; Global brand; Nokia
View full details
Share a link: https://casecent.re/p/65620
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This product has not been used yet
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