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Case
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Reference no. 814-061-1
Subject category: Entrepreneurship
Authors: Peter Bryant (IE Business School (Instituto de Empresa S.L)); Jose Lejarraga (IE Business School (Instituto de Empresa S.L)); Greg Susott (IE Business School (Instituto de Empresa S.L))
Published by: IE Business School
Originally published in: 2013
Version: 11 October 2016
Revision date: 23-Feb-2017
Length: 18 pages
Data source: Field research
Topics: Entrepreneurship; Venture creation; Venture capital; Social enterprise; Technology commercialization; Medical innovation
Share a link: https://casecent.re/p/124325
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Abstract

The RGS case is designed to stimulate discussion about the early stages of the venture creation process, where the venture opportunity relates to the commercialization of a novel technology discovered at the Universitat Pompeu Fabra in Barcelona, Spain. The case examines the cultural, personnel, technological and market issues relating to the choice of the appropriate commercialization strategy for a spinoff company called RGS (Rehabilitation Gaming System).

Time period

The events covered by this case took place in 2012.

Geographical setting

Region:
Europe
Country:
Spain
Teaching note
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Reference no. 814-061-8
Subject category: Entrepreneurship
Authors: Peter Bryant (IE Business School (Instituto de Empresa S.L)); Jose Lejarraga (IE Business School (Instituto de Empresa S.L))
Published by: IE Business School
Originally published in: 2013
Version: 9 January 2017
Revision date: 7-Mar-2017
Length: 7 pages
Data source: Field research
View full details

About

Abstract

The RGS case is designed to stimulate discussion about the early stages of the venture creation process, where the venture opportunity relates to the commercialization of a novel technology discovered at the Universitat Pompeu Fabra in Barcelona, Spain. The case examines the cultural, personnel, technological and market issues relating to the choice of the appropriate commercialization strategy for a spinoff company called RGS (Rehabilitation Gaming System).

Settings

Time period

The events covered by this case took place in 2012.

Geographical setting

Region:
Europe
Country:
Spain

Related

Teaching note
-
Reference no. 814-061-8
Subject category: Entrepreneurship
Authors: Peter Bryant (IE Business School (Instituto de Empresa S.L)); Jose Lejarraga (IE Business School (Instituto de Empresa S.L))
Published by: IE Business School
Originally published in: 2013
Version: 9 January 2017
Revision date: 7-Mar-2017
Length: 7 pages
Data source: Field research
View full details