Product details

Product details
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Abstract

This case is about recent trends in Corporate Social Responsibility (CSR) in the Indian business environment. CSR became more visible in India in the 1990s and Indian Businesses adopted charity-based, philanthropic, and social initiative-based CSR approaches. To augment CSR practices by corporate companies, the Parliamentary Standing Committee on Finance in India initiated steps to make CSR spend mandatory through changes in the draft of Companies Bill 2009. The case discusses the controversies sparked by the move with some sections voicing protests and industry groups, bureaucrats, legal groups, legislators, and professionals, indulging in heated arguments. The case concludes by discussing how CSR becomes a key differentiator for the Indian industry to achieve a sustainable future.
Location:
Other setting(s):
2009

About

Abstract

This case is about recent trends in Corporate Social Responsibility (CSR) in the Indian business environment. CSR became more visible in India in the 1990s and Indian Businesses adopted charity-based, philanthropic, and social initiative-based CSR approaches. To augment CSR practices by corporate companies, the Parliamentary Standing Committee on Finance in India initiated steps to make CSR spend mandatory through changes in the draft of Companies Bill 2009. The case discusses the controversies sparked by the move with some sections voicing protests and industry groups, bureaucrats, legal groups, legislators, and professionals, indulging in heated arguments. The case concludes by discussing how CSR becomes a key differentiator for the Indian industry to achieve a sustainable future.

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Location:
Other setting(s):
2009

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