Subject category:
Strategy and General Management
Published by:
Ivey Publishing
Version: 2004-09-22
Length: 4 pages
Data source: Field research
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Abstract
BioveloCity is a specialized networking and information source that would assist in the development and successful growth of a life sciences related community. The chief executive officer was preparing to present to the board the recently launched web-based portal as a potential source for raising funds. His concern was whether to commercialize the program or look for other alternatives, as well as determining what kind of additional research should be done.
Subject category:
Strategy and General Management
Published by:
Ivey Publishing
Version: 2004-09-21
Length: 6 pages
Data source: Field research
About
Abstract
BioveloCity is a specialized networking and information source that would assist in the development and successful growth of a life sciences related community. The chief executive officer was preparing to present to the board the recently launched web-based portal as a potential source for raising funds. His concern was whether to commercialize the program or look for other alternatives, as well as determining what kind of additional research should be done.
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Subject category:
Strategy and General Management
Published by:
Ivey Publishing
Version: 2004-09-21
Length: 6 pages
Data source: Field research