Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2000-12-04
Length: 17 pages
Data source: Field research
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https://casecent.re/p/15041
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Abstract
Onvia.com was an e-market targeting small businesses and connecting buyers with sellers. Its revenue came from transaction fees from sellers. Recently, Onvia.com acquired Zanova, a builder and host of 800 small business e-commerce sites. The purchase of Zanova provided Onvia.com with the ability to deepen customer relationships by offering e-commerce sites and to meet their venture market demands. The chief executive officer and founder of Onvia.com was confident that Zanova could be integrated into Onvia.com''s system. He now had to consider Onvia.com''s business model and figure out what the next strategic move should be. Since the company was still in its development stage, should it acquire more companies? Which ones? Or start building the upon the site that is there?
About
Abstract
Onvia.com was an e-market targeting small businesses and connecting buyers with sellers. Its revenue came from transaction fees from sellers. Recently, Onvia.com acquired Zanova, a builder and host of 800 small business e-commerce sites. The purchase of Zanova provided Onvia.com with the ability to deepen customer relationships by offering e-commerce sites and to meet their venture market demands. The chief executive officer and founder of Onvia.com was confident that Zanova could be integrated into Onvia.com''s system. He now had to consider Onvia.com''s business model and figure out what the next strategic move should be. Since the company was still in its development stage, should it acquire more companies? Which ones? Or start building the upon the site that is there?