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This chapter is excerpted from 'Conscious Business Ethics: The Practical Guide to Wisdom'. The case for business ethics is both settled and urgent; we are within an era of human history in which the most influential entities on the planet, businesses, must align their goals with principles of human flourishing, ethics, if humanity is going to experience a more ideal future than what we now know. To accomplish this attainable goal, we must realize that business is composed of human beings, and it is individuals who must make the conscious choice to pursue a more ideal future. In this revolutionary approach to business ethics, Wade Chumney utilizes his 20 years of experience in the field to synthesize the ancient wisdom found in Plato's philosophy, the modern findings of positive psychology, and the powerful insights of systems thinking to create a new paradigm for the field. Centered around the consciousness found within each of us, Conscious Business Ethics provides a practical approach that anyone can apply in order to develop the one quality most desired by humanity in any historical era - wisdom. This book has the potential to transform your life for the better. The common threads found within all wisdom traditions are distilled into simple, understandable concepts and diagrams that make practical application accessible to anyone who engages the material. As Sandra Waddock, the Gilligan Chair of Strategy, Carroll School Scholar of Corporate Responsibility, and Professor of Management in the Carroll School of Management at Boston College attests: Conscious Business Ethics takes thinking about business ethics a huge step forward by integrating ethics with systems thinking, adult developmental theory, positive psychology, and wisdom traditions. Wade Chumney provides an innovative integrated framework for thinking about links between consciousness and life as experienced, outlining how lives - in business and elsewhere - can best be lived and, not incidentally, how businesses can be helped by that integration.