Product details

Product details
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Case
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Reference no. W27670
Published by: Ivey Publishing
Originally published in: 2022
Version: 2022-07-25
Length: 12 pages
Data source: Published sources

Abstract

Vimeo, Inc (Vimeo), led by Anjali Sud, was a New York City-based listed company that operated across the entirety of the video creation and distribution value chain. When the company was spun off from its corporate parent in a May 2021 initial public offering, Vimeo was growing but not yet profitable. As the country and the world was recovering from the COVID-19 pandemic, Vimeo and a fast-growing set of competitors were facing the end of a nearly two-year tailwind that had helped them grow very quickly. Sud and her team had to respond to growth and profitability challenges to help Vimeo maintain its industry leadership position.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.
Location:
Size:
Medium
Other setting(s):
2021

About

Abstract

Vimeo, Inc (Vimeo), led by Anjali Sud, was a New York City-based listed company that operated across the entirety of the video creation and distribution value chain. When the company was spun off from its corporate parent in a May 2021 initial public offering, Vimeo was growing but not yet profitable. As the country and the world was recovering from the COVID-19 pandemic, Vimeo and a fast-growing set of competitors were facing the end of a nearly two-year tailwind that had helped them grow very quickly. Sud and her team had to respond to growth and profitability challenges to help Vimeo maintain its industry leadership position.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.

Settings

Location:
Size:
Medium
Other setting(s):
2021

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