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Compact case
Case
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Reference no. 9A90A016
Subject category: Marketing
Published by: Ivey Publishing
Originally published in: 1990
Version: 2002-01-28
Length: 2 pages
Data source: Published sources

Abstract

This is part of a case series. An international sales manager based in Germany has just been advised that the recently-hired company sales representative who was based in Kubaman (a fictitious Middle East country) has successfully escaped with his two children. Their country had been invaded and occupied by foreign troops for months. Decisions as to what to do for, and with, the sales representative need to be taken.
Location:
Industry:
Size:
Large
Other setting(s):
1990

About

Abstract

This is part of a case series. An international sales manager based in Germany has just been advised that the recently-hired company sales representative who was based in Kubaman (a fictitious Middle East country) has successfully escaped with his two children. Their country had been invaded and occupied by foreign troops for months. Decisions as to what to do for, and with, the sales representative need to be taken.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1990

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