Toshiba's Innovation Strategies

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Case

Reference no. 305-537-1

Subject category: Strategy and General Management

Authors: Souvik Dhar (IBS Case Development Center); Priyanka Ramgopal (IBS Case Development Center)

Published by: IBS Case Development Center

Published in: 2005

Length: 10 pages

Data source: Published sources

Topics: Toshiba Corporation; Innovation strategies; Technological innovator; Commoditisation; Technical collaboration; Technological breakthroughs; Pioneer in electronic products; Notebook PC (personal computer) segment; Memory chips; DVD segment

Share a link: https://casecent.re/p/65964

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Abstract

Toshiba Corporation had a long history of being a technological innovator. The company had depended on its innovation strategies to gain a competitive edge over its competitors, which it plans to employ in the future as well. The case study offers an insight into the innovation strategies of Toshiba and provides scope to discuss whether the innovation strategies would also enable Toshiba to stay ahead of its competitors in the future. A structured assignment ''305-537-4'' is available to accompany this case.

Location:

Global

Industry:

Electronics

Other setting(s):

September 2005