Product details

Product details
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Abstract

Huawei was China''s largest telecommunication equipment provider. It boasted an annual revenue of US$6.7 billion in 2005, of which 60% came from international sales. Globally, Huawei had a strong position in the market for low-end routers and switches, offering products that were 40% cheaper than its competitors. However, unlike the threat from most Chinese companies, Huawei''s threat came not from low-cost manufacturing but from low-cost engineering. Can Huawei leverage its strengths to climb up the technology value chain, replicating its success in low-end telecom networking in high-technology products and services? Can it build a global brand?
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2006

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Abstract

Huawei was China''s largest telecommunication equipment provider. It boasted an annual revenue of US$6.7 billion in 2005, of which 60% came from international sales. Globally, Huawei had a strong position in the market for low-end routers and switches, offering products that were 40% cheaper than its competitors. However, unlike the threat from most Chinese companies, Huawei''s threat came not from low-cost manufacturing but from low-cost engineering. Can Huawei leverage its strengths to climb up the technology value chain, replicating its success in low-end telecom networking in high-technology products and services? Can it build a global brand?

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Location:
Industry:
Other setting(s):
2006

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