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Topic/industry : Theme parks
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Case
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Reference no. P-0891-E
Subject category: Production and Operations Management
Authors: Luis M Huete (IESE Business School); V Kuppers (IESE Business School)
Published by: IESE Business School
Originally published in: 1996
Version: 07.1997
Length: 22 pages
Topics: Operations; Services; Theme parks
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Share a link: https://casecent.re/p/10021
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Case
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Reference no. 508-055-1
Subject category: Marketing
Authors: Bharathi S Gopal (IBS Case Research Center (IBS CRC)); Kirti Nair (IBS Case Research Center (IBS CRC)); Priyanka Ramgopal (IBS Case Development Center)
Published by: IBS Research Center
Published in: 2008
Length: 17 pages
Data source: Published sources
Topics: US theme parks industry; Harry Potter; Universal Studios; Disney; Warner Brothers; Theme parks; Entertainment; Marketing; Brand extensions; Movies and books; JK Rowling; Brand leverage; Brand value; Competition
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Share a link: https://casecent.re/p/81164
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Structured assignment
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Reference no. 508-055-4
Subject category: Marketing
Authors: Bharathi S Gopal (IBS Case Research Center (IBS CRC)); Kirti Nair (IBS Case Research Center (IBS CRC)); Pasupuleti Girija Swaraj (IBS Case Development Center)
Published by: IBS Research Center
Published in: 2008
Length: 3 pages
Data source: Published sources
Topics: US theme parks industry; Harry Potter; Universal Studios; Disney; Warner Brothers; Theme parks; Entertainment; Marketing; Brand extensions; Movies and books; JK Rowling; Brand leverage; Brand value; Competition
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Case
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Reference no. UVA-OM-0898
Subject category: Production and Operations Management
Authors: James R Freeland (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Published in: 1999
Length: 8 pages
Topics: Design of service systems; Services; Theme parks
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Share a link: https://casecent.re/p/1679
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Case
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Reference no. 601-031-1
Subject category: Production and Operations Management
Authors: M Pullman (London Business School (LBS)); PY Gerbeau (London Business School (LBS)); Chris Voss (London Business School (LBS))
Published by: London Business School
Published in: 2001
Length: 20 pages
Data source: Field research
Topics: Service operations; Service management; Entertainment; Theme parks; Change management; Experience economy; Leisure industry; Crisis management
Notes: To maximise their effectiveness, colour items should be printed in colour.
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Share a link: https://casecent.re/p/22179
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Case
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Reference no. 507-108-1
Subject category: Marketing
Authors: Chi Kin Bennett Yim (HKU Business School, The University of Hong Kong); Josephine Lau (HKU Business School, The University of Hong Kong)
Published by: Asia Case Research Centre, The University of Hong Kong
Published in: 2007
Length: 23 pages
Data source: Published sources
Topics: Service breakdown; Service recovery; Cultural adaptation; Theme parks; Disney overseas theme park; Disney management
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Case
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Reference no. 9B16M211
Subject category: Strategy and General Management
Authors: Simon Greathead (Brigham Young University); Case Lawrence (Brigham Young University); Jonathan Richards (Ivey Business School, Western University)
Published by: Ivey Publishing
Originally published in: 2016
Version: 2016-12-12
Revision date: 15-Feb-2017
Length: 9 pages
Data source: Field research
Topics: International; PEST; Theme parks; Entertainment; Extreme sports; Customer injury; Opening; Culture clash; Social media; Public image; General management/strategy; Entrepreneurship
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Share a link: https://casecent.re/p/140493
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Case
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Reference no. 306-487-1
Subject category: Strategy and General Management
Authors: Bharathi S Gopal (IBS Case Research Center (IBS CRC)); Arpita Siddhanta (IBS Case Research Center (IBS CRC)); TR Venkatesh (IBS Case Research Center (IBS CRC))
Published by: IBS Research Center
Published in: 2006
Length: 27 pages
Data source: Published sources
Topics: Disneyland; Hong Kong; Disney; Theme parks; China; Feng shui; Robert Iger; Dragon; Entertainment; Attendance; Rides; Culture; Amusement park; Disneyland resort; Mickey Mouse
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Case
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Reference no. 517-0064-1
Subject category: Marketing
Authors: Sonia Kataria (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2017
Length: 11 pages
Data source: Published sources
Topics: SeaWorld theme parks & entertainment; Amusement park; SeaWorld San Diego; SeaWorld Ohio; SeaWorld Orlando; Blackfish documentary; Dawn Brancheau; SeaWorld's marketing budget; Crisis management; Black stone group; Tilikum; Director Gabriela Cowperthwaite; Orcas; Killer whale; Trisha Yearwood; Willie Nelson; Trace Adkins; Backlash against SeaWorld
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Structured assignment
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Reference no. 308-056-4
Subject category: Strategy and General Management
Authors: R Muthukumar (IBS Case Development Center); - Sushma (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2008
Length: 16 pages
Data source: Published sources
Topics: Walt Disney; Mickey and Mini Mouse; Donald Duck and Goofy; Animation; Theme parks and resorts; Growth strategies; Michael D Eisner; Robert A Iger; Emerging markets; Globalisation and localisation; Disneyland
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Share a link: https://casecent.re/p/79060
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Case
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Reference no. 107-017-1
Subject category: Finance, Accounting and Control
Authors: Joel Sarosh Thadamalla (ICFAI Business School, Ahmedabad); Pooja Dave (ICFAI Business School, Ahmedabad); Rahul Patel (ICFAI Business School, Ahmedabad); Anandan Pillai (ICFAI Business School, Ahmedabad)
Published by: IBS Research Center
Published in: 2007
Length: 22 pages
Data source: Published sources
Topics: Cedar Fair LP (Leisure Park); Paramount Parks; Amusement park industry; Theme parks; Acquisition; Product line integration; Cashflow synergy; Market share; Attendance; Dividend; Revenue; Walt Disney; Six Flags Inc; Public offering; Interest expenses
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Compact case
Case
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Reference no. 308-057-1
Subject category: Strategy and General Management
Authors: R Muthukumar (IBS Case Development Center); - Sushma (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2008
Length: 5 pages
Data source: Published sources
Topics: Walt Disney; Mickey and Mini Mouse; Donald Duck and Goofy; Animation; Theme parks and resorts; Growth strategies; Michael D Eisner; Robert A Iger; Emerging markets; Globalisation and localisation; Disneyland; Toon Disney vs POGO; Animax
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Structured assignment
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Reference no. 308-057-4
Subject category: Strategy and General Management
Authors: R Muthukumar (IBS Case Development Center); - Sushma (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2008
Length: 18 pages
Data source: Published sources
Topics: Walt Disney; Mickey and Mini Mouse; Donald Duck and Goofy; Animation; Theme parks and resorts; Growth strategies; Michael D Eisner; Robert A Iger; Emerging markets; Globalisation and localisation; Disneyland; Toon Disney vs POGO; Animax
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Case
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Reference no. 306-598-1
Subject category: Strategy and General Management
Authors: Kaushik Mukerjee (IBS Case Research Center (IBS CRC)); Mahesh Pol (IBS Case Research Center (IBS CRC)); Mridu Verma (IBS Case Research Center (IBS CRC))
Published by: IBS Research Center
Published in: 2006
Length: 14 pages
Data source: Published sources
Topics: Lego, traditional toy manufacturing company; Automatic building bricks; Legoland theme parks; Lego system of play; Play and learn; Lego Technic; Lego family; Lego Duplo bricks; DACTA (educational products division); Lego Bionicle; Mattel, Hasbro - Lego's traditional competitors; Sony, Nintendo - Lego's modern competitors; Lego Mindstorms, Lego Cybermaster; Turnaround of Lego under Knudstorp in 2004
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Share a link: https://casecent.re/p/70577
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Compact case
Case
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Reference no. UVA-BC-0178
Subject category: Knowledge, Information and Communication Systems Management
Authors: Elizabeth A Powell (Darden School of Business, University of Virginia); Sarah Stover (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2001
Version: 09.02
Length: 5 pages
Data source: Generalised experience
Topics: Corporate communication; Community relations; Government regulation; Public relations; Publicity
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Share a link: https://casecent.re/p/1332
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