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Structured assignment
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Reference no. 504-080-4
Subject category: Marketing
Authors: Souvik Dhar (IBS Case Development Center); Chiradeep Chatterjee (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2004
Length: 14 pages
Data source: Published sources
Topics: PepsiCo; Health foods; Good for you; Better for you; Fun for you; Steve Reinemund; Food industry and obesity; Dr Kenneth Cooper; Dr Dean Ornish; Trans fats; Health food company; Pepsi edge; Green dot; Tropicana; The Quaker Oats Company
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Share a link: https://casecent.re/p/69834
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Case
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Reference no. 207-046-1
Subject category: Economics, Politics and Business Environment
Authors: Saji Sam George (IBS Center for Management Research); Sachin Govind (IBS Center for Management Research)
Published by: IBS Center for Management Research
Published in: 2007
Length: 22 pages
Data source: Published sources
Topics: Green dot; Environmental pressures on business; Packaging waste; European Union (EU) packaging ordinance; Government legislation; Waste management system; German waste management industry; Polluter pays; Waste collection, sorting, disposal mechanisms; Duales System Deutschland GmbH (DSD); Corporate social responsibility (CSR)
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Share a link: https://casecent.re/p/76481
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Case
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Reference no. 504-080-1
Subject category: Marketing
Authors: T Phani Madhav (IBS Case Development Center); M Dakshi (IBS Case Development Center)
Published by: IBS Case Development Center
Published in: 2004
Length: 7 pages
Data source: Published sources
Topics: PepsiCo; Health foods; Good for you; Better for you; Fun for you; Steve Reinemund; Food industry and obesity; Dr Kenneth Cooper; Dr Dean Ornish; Trans fats; Health food company; Pepsi edge; Green dot; Tropicana; The Quaker Oats Company
View full details
Share a link: https://casecent.re/p/20353
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This product has not been used yet
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