Subject category:
Marketing
Published in:
2015
Length: 4 pages
Data source: Generalised experience
Topics:
Non-comparative scaling; Comparative scaling; Itemized rating scales; Itemized rating scale decisions; Continuous rating scale; Likert scale; Semantic Differential Scale; Stapel scale; Multi-item scale; Scale evaluation; Choosing a scaling technique; Reliability of scale; Accuracy; Generalizability
Share a link:
https://casecent.re/p/131000
Write a review
|
No reviews for this item
This product has not been used yet
Subject category:
Marketing
Published in:
2015
Length: 3 pages
Data source: Generalised experience
Topics:
Non-comparative scaling; Comparative scaling; Itemized rating scales; Itemized rating scale decisions; Continuous rating scale; Likert scale; Semantic Differential Scale; Stapel scale; Multi-item scale; Scale evaluation; Choosing a scaling technique; Reliability of scale; Accuracy; Generalizability; Validity
Share a link:
https://casecent.re/p/131002
Write a review
|
No reviews for this item
This product has not been used yet
Not yet registered with us?
Register today to place orders, create search alerts, submit cases to us ... and much more.
Registered educators and trainers, and their support staff, can also access preview copies, instructor materials and see product reviews and usage.