Subject category:
Strategy and General Management
Published by:
ESSEC Business School
Version: 1 Aug 2007
Length: 22 pages
Data source: Published sources
Topics:
Managing the global conglomerate; Decentralised organisation; Mergers & acquisitions (M&A); Synergy, organic growth, competition; Multi-branded strategy; Star brands; Brand management; Portfolio management; International management; Global operations; Leadership; Bernard Arnault; Luxury goods; France
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