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Specific topic: Market presence
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Case
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Reference no. UVA-BP-0532
Subject category: Strategy and General Management
Authors: LJ Bourgeois III (Darden School of Business, University of Virginia); Matt Jackson (Darden School of Business, University of Virginia); Dave Maher (Darden School of Business, University of Virginia); Adam Schwarzchild (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2008
Version: 23 December 2008
Length: 19 pages
Topics: Market presence; Integration plan; Merger and acquisition
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Share a link: https://casecent.re/p/88250
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Case
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Reference no. 521-0044-1
Subject category: Marketing
Authors: Jean-Louis Martinez (Omnes Education)
Published by: OMNES EDUCATION Group
Originally published in: 2021
Version: March 2021
Length: 29 pages
Data source: Generalised experience
Topics: High-end fashion jewellery market; Luxury; Sales and marketing; Communication; Brand development; Market presence; Brand awareness; Distribution networks
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Share a link: https://casecent.re/p/175730
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Case
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Reference no. W33482
Subject category: Entrepreneurship
Authors: Shubham Gupta (Ivey Publishing, Western University); Akshita Mangal (Ivey Publishing, Western University); Rakesh Gupta (Institute of Management Technology - Nagpur (IMT))
Published by: Ivey Publishing
Originally published in: 2024
Version: 2024-02-05
Length: 21 pages
Data source: Published sources
Topics: Mamaearth; Unicorn; IPO; Funding; Start-up; Growth; Profitable; Toxin-free; Natural ingredients; Branding; Market presence; Valuation; Venture creation; Entrepreneurial finance; Scaling up
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Share a link: https://casecent.re/p/197390
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Case
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Reference no. W38316
Subject category: Strategy and General Management
Authors: Shaphali Gupta (Mudra Institute of Communications Ahmedabad (MICA)); Shailesh Pandey (Ivey Publishing, Western University); Sandeep Puri (Asian Institute of Management)
Published by: Ivey Publishing
Originally published in: 2024
Version: 2024-10-11
Length: 12 pages
Data source: Published sources
Topics: User adoption; Super app; User experience; Unique value propositions; User trust; Customer engagement; Digital strategy; Market presence; Technical stability; Competitive advantage; Hyper-localization; Brand equity; App transition; Customer support; Seamless shopping
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Share a link: https://casecent.re/p/202725
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