Subject category:
Strategy and General Management
Published by:
IBS Case Development Center
Length: 18 pages
Data source: Published sources
Topics:
Grocery retailers; Hard discounting; Characteristics of a hard discounter; McCarthy's 4P (product, place, price and promotion) model; Zone model of differentiation; Private labels of discount stores; Radio frequency identification (RFID) chips; Aldi's strategies to keep its prices low; Aldi Sud; Aldi Nord; Kellogg's; Discount retailers
Share a link:
https://casecent.re/p/70052
Write a review
|
No reviews for this item
This product has not been used yet
Subject category:
Strategy and General Management
Published by:
IBS Case Development Center
Length: 9 pages
Data source: Published sources
Topics:
Grocery retailers; Hard discounting; Characteristics of a hard discounter; McCarthy's 4P (product, place, price and promotion) model; Zone model of differentiation; Private labels of discount stores; Radio frequency identification (RFID) chips; Aldi's strategies to keep its prices low; Aldi Sud; Aldi Nord; Kellogg's; Discount retailers
Share a link:
https://casecent.re/p/19853
Write a review
|
No reviews for this item
This product has not been used yet
Not yet registered with us?
Register today to place orders, create search alerts, submit cases to us ... and much more.
Registered educators and trainers, and their support staff, can also access preview copies, instructor materials and see product reviews and usage.