Product details

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Case
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Reference no. 9-607-S19
Spanish language
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 9 May 2002
Revision date: 03-May-2019

Abstract

This is a Spanish version. Used as part of the first module of a course on managing service operations, which addresses managing the operating role of customers. Gateway has opened retail stores to differentiate itself from its competitors (eg, Dell). Describes how the company has created an excellent service experience, but has struggled financially as a result.
Size:
21,000 employees, USD8.6 billion revenues
Other setting(s):
2000

About

Abstract

This is a Spanish version. Used as part of the first module of a course on managing service operations, which addresses managing the operating role of customers. Gateway has opened retail stores to differentiate itself from its competitors (eg, Dell). Describes how the company has created an excellent service experience, but has struggled financially as a result.

Settings

Size:
21,000 employees, USD8.6 billion revenues
Other setting(s):
2000

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