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Compact case
Supplement
-
Reference no. 9-813-105
Subject category: Entrepreneurship
Authors: Frank V Cespedes (Harvard Business School); Alex Godden (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 2 July 2014
Revision date: 29-Oct-2014
Length: 2 pages
Data source: Field research
Topics: Entrepreneurship; Marketing; Products; Sales management
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Abstract

Supplement for case.
Location:
United Kingdom
Industry:
Retail trade
Size:
50 million, start-up
Other setting(s):
2011
Teaching note
-
Reference no. 5-814-101
Subject category: Entrepreneurship
Authors: Frank V Cespedes (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2014
Version: 21 March 2014
Length: 18 pages
View full details
Case
-
Reference no. 9-813-104
Subject category: Entrepreneurship
Authors: Frank V Cespedes (Harvard Business School); Alex Godden (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 2 July 2014
Revision date: 29-Oct-2014
Length: 10 pages
Data source: Field research
Topics: Management; Entrepreneurship; Entrepreneurs; Marketing; Sales; Products
View full details

About

Abstract

Supplement for case.

Settings

Location:
United Kingdom
Industry:
Retail trade
Size:
50 million, start-up
Other setting(s):
2011

Related

Teaching note
-
Reference no. 5-814-101
Subject category: Entrepreneurship
Authors: Frank V Cespedes (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2014
Version: 21 March 2014
Length: 18 pages
View full details
Case
-
Reference no. 9-813-104
Subject category: Entrepreneurship
Authors: Frank V Cespedes (Harvard Business School); Alex Godden (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 2 July 2014
Revision date: 29-Oct-2014
Length: 10 pages
Data source: Field research
Topics: Management; Entrepreneurship; Entrepreneurs; Marketing; Sales; Products
View full details