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Case
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Reference no. 9-915-004
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2014
Version: 1 June 2017
Revision date: 19-Oct-2017
Length: 24 pages
Data source: Published sources
Topics: Business history; Business models; Organizational structure and design; Organizational culture; Innovation; Web-based technologies
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video https://cb.hbsp.harvard.edu/cbmp/product/915004-PDF-ENG
Share a link: https://casecent.re/p/124015
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Abstract

The case 'Google Inc in 2014' describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to selected competitors. Asks what Google should do next.
Size:
> 1 billion; Fortune 500 employees
Other setting(s):
2014
Teaching note
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Reference no. 5-915-011
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2014
Version: 8 November 2014
Length: 29 pages
View full details
Compact case
Case
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Reference no. 6063
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2016
Version: 22 March 2016
Length: 4 pages
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video https://cb.hbsp.harvard.edu/cbmp/product/915004-PDF-ENG
View full details
Case
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Reference no. 9-917-P03
Portuguese language
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 13 September 2014
Revision date: 9-May-2019
Length: 28 pages
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video https://cb.hbsp.harvard.edu/cbmp/product/917P03-PDF-POR
View full details
Supplementary software
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Reference no. 9-915-017
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 2014
Format: .pptx
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
View full details

About

Abstract

The case 'Google Inc in 2014' describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to selected competitors. Asks what Google should do next.

Settings

Size:
> 1 billion; Fortune 500 employees
Other setting(s):
2014

Related

Teaching note
-
Reference no. 5-915-011
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2014
Version: 8 November 2014
Length: 29 pages
View full details
Compact case
Case
-
Reference no. 6063
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2016
Version: 22 March 2016
Length: 4 pages
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video https://cb.hbsp.harvard.edu/cbmp/product/915004-PDF-ENG
View full details
Case
-
Reference no. 9-917-P03
Portuguese language
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School); Thomas R Eisenmann (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2000
Version: 13 September 2014
Revision date: 9-May-2019
Length: 28 pages
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
Notes: Customers will need to be registered on the Harvard Business Publishing website in order to view the video https://cb.hbsp.harvard.edu/cbmp/product/917P03-PDF-POR
View full details
Supplementary software
-
Reference no. 9-915-017
Subject category: Strategy and General Management
Authors: Benjamin Edelman (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 2014
Format: .pptx
Data source: Published sources
Topics: Information technology; Advertising; Search engines; Network effects; Business models; Competition; Marketing; Strategy; General management
View full details