Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 21 January 1996
Length: 12 pages
Data source: Field research
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Abstract
This is a Spanish version. Examines the General Mills Board of Directors' role in the General Mills joint venture with Nestle SA to sell cereals outside of North America. It raises the more general question of the appropriate role for the board of directors in strategy formulation.
Locations:
Industries:
Size:
USD6.4 billion 1990 sales
Other setting(s):
1989
About
Abstract
This is a Spanish version. Examines the General Mills Board of Directors' role in the General Mills joint venture with Nestle SA to sell cereals outside of North America. It raises the more general question of the appropriate role for the board of directors in strategy formulation.
Settings
Locations:
Industries:
Size:
USD6.4 billion 1990 sales
Other setting(s):
1989