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Case
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Reference no. 9-519-S04
Spanish language
Subject category: Marketing
Authors: John F Cady
Published by: Harvard Business Publishing
Originally published in: 1980
Version: 3 July 1985
Revision date: 01-Feb-2019

Abstract

This is a Spanish version. Focuses on the decision required of Parker Brothers regarding the necessity and advisability of recalling a new product that may have been related to the death of two children.
Location:
Other setting(s):
1978

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Abstract

This is a Spanish version. Focuses on the decision required of Parker Brothers regarding the necessity and advisability of recalling a new product that may have been related to the death of two children.

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Location:
Other setting(s):
1978

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