Subject category:
Strategy and General Management
Published by:
Ivey Publishing
Version: 2019-07-31
Length: 6 pages
Data source: Published sources
Abstract
Case B complements Case A, describing pharmaceutical companies' strategic responses-such as mega-mergers and acquisitions and specialization-to industry-wide global challenges and highlights strategic decisions by Pfizer's chief executive officers between 2007 and 2018.
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Abstract
Case B complements Case A, describing pharmaceutical companies' strategic responses-such as mega-mergers and acquisitions and specialization-to industry-wide global challenges and highlights strategic decisions by Pfizer's chief executive officers between 2007 and 2018.