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Supplementary software
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Reference no. 9-523-716
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Published in: 2023
Format: .xlsx
Data source: Published sources
Share a link: https://casecent.re/p/189941
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Abstract

This supplementary software is to accompany the case.
Teaching note
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Reference no. 5-523-095
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 1 March 2023
Length: 38 pages
Data source: Published sources
View full details
Teaching note supplement software
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Reference no. 5-523-717
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Published in: 2023
Format: .xlsx
Data source: Published sources
View full details
Exercise
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Reference no. 9-523-033
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2022
Version: 1 June 2024
Revision date: 11-Jun-2024
Length: 6 pages
Data source: Published sources
View full details
Note
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Reference no. 9-523-096
Subject category: Marketing
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 1 March 2023
Length: 5 pages
Data source: Published sources
Topics: Marketing
View full details
Supplementary software
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Reference no. 9-523-710
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Published in: 2023
Format: .xlsx
Data source: Published sources
View full details

About

Abstract

This supplementary software is to accompany the case.

Related

Teaching note
-
Reference no. 5-523-095
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 1 March 2023
Length: 38 pages
Data source: Published sources
View full details
Teaching note supplement software
-
Reference no. 5-523-717
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Published in: 2023
Format: .xlsx
Data source: Published sources
View full details
Exercise
-
Reference no. 9-523-033
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2022
Version: 1 June 2024
Revision date: 11-Jun-2024
Length: 6 pages
Data source: Published sources
View full details
Note
-
Reference no. 9-523-096
Subject category: Marketing
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 1 March 2023
Length: 5 pages
Data source: Published sources
Topics: Marketing
View full details
Supplementary software
-
Reference no. 9-523-710
Subject category: Strategy and General Management
Authors: Elie Ofek (Harvard Business School); Olivier Toubia (Columbia Business School, Columbia University)
Published by: Harvard Business Publishing
Published in: 2023
Format: .xlsx
Data source: Published sources
View full details