Product details

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Abstract

This is a supplement to ''Gillett''s Energy Drain (A): The Acquisition of Duracell'', (''9B05M026''). Highlighted is Energizer''s acquisition of Schick. Gillette was just dabbling in batteries but its source of profits have always been in razors and blades. Now, that business is under direct threat by Energizer with its acquisition of Schick. This supplement provides an excellent example of multipoint competition, and raises the question, should Gillette have anticipated that the acquisition of a battery company would ultimately put razor profits at risk?
Location:
Size:
Large
Other setting(s):
2003

About

Abstract

This is a supplement to ''Gillett''s Energy Drain (A): The Acquisition of Duracell'', (''9B05M026''). Highlighted is Energizer''s acquisition of Schick. Gillette was just dabbling in batteries but its source of profits have always been in razors and blades. Now, that business is under direct threat by Energizer with its acquisition of Schick. This supplement provides an excellent example of multipoint competition, and raises the question, should Gillette have anticipated that the acquisition of a battery company would ultimately put razor profits at risk?

Settings

Location:
Size:
Large
Other setting(s):
2003

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