Subject category:
Strategy and General Management
Published by:
International Institute for Management Development (IMD)
Version: 16.03.2005
Length: 15 pages
Data source: Field research
Abstract
Take the world''s most challenging market. Concentrate almost all your previously dispersed assets - 12 joint ventures and wholly owned businesses - into one basket. Move the management of all of your regional activities to this location. Place access to your worldwide intellectual property on the table and add $312 million for the portion of equity in a joint venture that gets you up to 50% plus one share, and then turn the venture''s structure and governance on its head in order to not only build the most technically and sales-aggressive telecom competitor in the China market, but one that also gives you access to Chinese brains and brawn in producing a global product for the global market. A recipe for revolution across the global market place, or yet another misguided investment in China''s elusive dream? Alcatel, France''s venerable telecom giant, is betting the former.
Location:
Industry:
Size:
EUR4.5 billion revenues in 2002
Other setting(s):
2002
About
Abstract
Take the world''s most challenging market. Concentrate almost all your previously dispersed assets - 12 joint ventures and wholly owned businesses - into one basket. Move the management of all of your regional activities to this location. Place access to your worldwide intellectual property on the table and add $312 million for the portion of equity in a joint venture that gets you up to 50% plus one share, and then turn the venture''s structure and governance on its head in order to not only build the most technically and sales-aggressive telecom competitor in the China market, but one that also gives you access to Chinese brains and brawn in producing a global product for the global market. A recipe for revolution across the global market place, or yet another misguided investment in China''s elusive dream? Alcatel, France''s venerable telecom giant, is betting the former.
Settings
Location:
Industry:
Size:
EUR4.5 billion revenues in 2002
Other setting(s):
2002