Fast Eddie's - The Case Centre

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Case

Reference no. 9A94BF08

French language

Subject category: Finance, Accounting and Control

Authors: James E Hatch (Ivey Business School, Western University); Maria Gudelis (Ivey Publishing, Western University); Dirk Schrader (Ivey Business School, Western University)

Published by: Ivey Publishing

Originally published in: 1994

Version: 2000-12-07

Length: 27 pages

Data source: Field research

Topics: Franchising; Entrepreneurial finance

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Abstract

This is the French version of ''9A94B008''. Over seven years, the owner of a highly successful drive-through, take-out hamburger chain has built his business and knew that there was a tremendous potential for the idea. He was unsure whether to expand by opening additional company-operated stores (using retained earnings), or by establishing a franchise system.

Location:

Canada

Industry:

Eating and drinking places

Size:

Medium