Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Management article
-
Reference no. S0403A
Published by: Harvard Business Publishing
Published in: "Strategy & Innovation Newsletter", 2004

Abstract

Territory for new growth may be closer than you think. Many executives believe that real growth arrives in periodic waves of innovation and disruption. But for most companies, the answer to renewed growth lies much closer at hand. In fact, nearby market opportunities adjacent to a strong core business offer one of the surest paths to new growth, whether industries are stable or changing rapidly.

About

Abstract

Territory for new growth may be closer than you think. Many executives believe that real growth arrives in periodic waves of innovation and disruption. But for most companies, the answer to renewed growth lies much closer at hand. In fact, nearby market opportunities adjacent to a strong core business offer one of the surest paths to new growth, whether industries are stable or changing rapidly.

Related