Product details

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Subject category: Entrepreneurship
Published by: INSEAD
Published in: 2002

Abstract

This is the third of a three-case series (802-001-1 to 802-003-1). The first case describes the building of the company from 1914 through to the 1950s. The (B) case deals with the growth years with particular emphasis on the development of the organisation and strategy needed to keep the company entrepreneurial as it grew in size and in technologies. The (C) case focuses on the pressure of the 1990s and 3M''s response thereto.
Location:
Size:
Below 90,000 employees
Other setting(s):
1997

About

Abstract

This is the third of a three-case series (802-001-1 to 802-003-1). The first case describes the building of the company from 1914 through to the 1950s. The (B) case deals with the growth years with particular emphasis on the development of the organisation and strategy needed to keep the company entrepreneurial as it grew in size and in technologies. The (C) case focuses on the pressure of the 1990s and 3M''s response thereto.

Settings

Location:
Size:
Below 90,000 employees
Other setting(s):
1997

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