Subject category:
Production and Operations Management
Published by:
Harvard Business Publishing
Version: 13 July 2015
Revision date: 11-Aug-2015
Length: 20 pages
Data source: Field research
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Abstract
A variety of services offer consumers discounts when dining at participating restaurants. This case examines four such services: Entertainment Book, Restaurant.com, Rewards Network, and Groupon. Despite key functional similarities, each of the services chooses an importantly different approach-different pricing, different benefits to consumers, different benefits to restaurants, and different underlying technologies.
Location:
Industries:
Other setting(s):
2008
About
Abstract
A variety of services offer consumers discounts when dining at participating restaurants. This case examines four such services: Entertainment Book, Restaurant.com, Rewards Network, and Groupon. Despite key functional similarities, each of the services chooses an importantly different approach-different pricing, different benefits to consumers, different benefits to restaurants, and different underlying technologies.
Settings
Location:
Industries:
Other setting(s):
2008