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Published by: Harvard Business Publishing
Originally published in: 2007
Version: 2 April 2012
Revision date: 16-Apr-2021
Length: 5 pages
Data source: Generalised experience
Published by: Allied Business Academies
Published in: "Journal of the International Academy for Case Studies", 2007
Case
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Reference no. M-0888-E
Subject category: Marketing
Published by: IESE Business School
Originally published in: 1992
Version: 02.17.2003
Case
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Reference no. 9-899-143
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 1999
Version: 22 July 2003
Core curriculum reading
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Reference no. 5071
Published by: Harvard Business Publishing
Originally published in: 2018
Version: 26 July 2018
Length: 44 pages
Data source: Published sources
Case
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Reference no. 9-213-078
Published by: Harvard Business Publishing
Originally published in: 2013
Version: 1 June 2017
Revision date: 15-Aug-2017
Case
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Reference no. 9-913-021
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 9 March 2015
Revision date: 20-Apr-2015
Length: 17 pages
Data source: Field research
Case
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Reference no. UVA-C-2347
Published by: Darden Business Publishing
Originally published in: 2013
Version: 13 March 2014
Revision date: 24-Mar-2015
Case
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Reference no. 9-212-003
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 8 September 2015
Revision date: 16-Sep-2015
Notes: To maximise their effectiveness, colour items should be printed in colour.
Case
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Reference no. 9-213-069
Subject category: Entrepreneurship
Published by: Harvard Business Publishing
Originally published in: 2012
Version: 20 November 2013
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