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Specific topic: Corporate image & identity
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Technical note
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Reference no. UVA-BC-0228
Published by: Darden Business Publishing
Originally published in: 2012
Version: 13 December 2013
Revision date: 17-Jan-2014
Case
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Reference no. UVA-BC-0277
Published by: Darden Business Publishing
Originally published in: 2021
Version: 30 July 2021
Revision date: 10-Aug-2021
Technical note
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Reference no. UVA-M-1003
Subject category: Marketing
Published by: Darden Business Publishing
Originally published in: 2020
Version: 16 October 2020
Revision date: 2-Nov-2020
Case
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Reference no. UVA-OB-1415
Published by: Darden Business Publishing
Originally published in: 2022
Version: 19 December 2022
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