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Thumbnail image for product with reference number 322-0014-1
Facebook Rebrands as Meta: A Brand Revival Strategy?
Case
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Reference no. 322-0014-1
Subject category: Strategy and General Management
Authors: Shilpa Bhadrapur (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 11 pages
Data source: Published sources
Topics: Meta; Metaverse; Facebook reality labs; Regulators; Lawmakers; Zuckerberg; Augmented reality; Virtual Reality; Microsoft; Interoperability; Privacy; Security
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Share a link: https://casecent.re/p/181992
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Thumbnail image for product with reference number 522-0010-1
Roblox: The Next Marketing Frontier for Brands
Case
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Reference no. 522-0010-1
Subject category: Marketing
Authors: Joel Sarosh Thadamalla (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 6 pages
Data source: Published sources
Topics: Gaming platform; Entertainment; User-generated content; Shared experiences; Real-time; Marketing frontier; Monetisation; Business model; Community; Discord; Low-code; Metaverse; David Baszucki
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Share a link: https://casecent.re/p/182349
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Thumbnail image for product with reference number 322-0034-1
Luxury Giant LVMH Beats Pandemic: Can the Growth Sustain?
Case
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Reference no. 322-0034-1
Subject category: Strategy and General Management
Authors: Suchitra Mohanty (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 12 pages
Data source: Published sources
Topics: Talented management teams; Dior; Bernard Arnault; Innovation; Brilliant execution of a strong brand story; Portfolio expansion; Digital customer engagement; Metaverse; Changing consumers preference; Challenging regulatory environment; Pandemic growth strategies
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Share a link: https://casecent.re/p/182368
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Thumbnail image for product with reference number 122-0041-1
Meta's Share Price Crash: A Cause for Concern?
Case
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Reference no. 122-0041-1
Subject category: Finance, Accounting and Control
Authors: Rajan Shah (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 6 pages
Data source: Published sources
Topics: Mark Zuckerberg; Meta; Metaverse; Transition; Share price; Crash; Market value; Growth stock; Value stock; S&P 500 value index; Value trap; Family of apps; App tracking transparency; Competition; 2022 outlook
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Share a link: https://casecent.re/p/183084
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Thumbnail image for product with reference number 122-0089-1
Kiyaverse: India's First Banking Metaverse
Case
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Reference no. 122-0089-1
Subject category: Finance, Accounting and Control
Authors: Bhumit Vyas (Amity Research Centers); Rajan Shah (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 7 pages
Data source: Published sources
Topics: Metaverse; Metanomics; Banking metaverse; India; Kiya.ai; JP Morgan Chase; HSBC; Augmented reality; Virtual banking; Traditional banking; Multi-experience; Personalised avatars; Privacy; Identity theft; Regulatory concerns
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Share a link: https://casecent.re/p/185899
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Thumbnail image for product with reference number UVA-OM-1777
Compact case
Is Governance the Key to the Metaverse?
Case
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Reference no. UVA-OM-1777
Subject category: Production and Operations Management
Authors: Timothy M Laseter (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Originally published in: 2022
Version: 6 October 2022
Length: 5 pages
Data source: Generalised experience
Topics: Metaverse; Open-source; Web 3.0; Decentralization; Democracy; Universal basic income; UBI; Ranked-choice voting; Quadratic voting; Starting new ventures; Technology & innovation management; Ethics in information technology; e-business operations
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Share a link: https://casecent.re/p/187172
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Thumbnail image for product with reference number 322-0357-1
Coperni: Growing with Innovation
Case
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Reference no. 322-0357-1
Subject category: Strategy and General Management
Authors: Suchitra Mohanty (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2022
Length: 11 pages
Data source: Published sources
Topics: Virtual Reality; Augmented reality; Extended reality; Inflationary pressure; Spray-painted dress; Cutting edge fabric technology; Sustainability; Global fashion market; Metaverse; Growth strategy; Innovative strategies; Drive-in event; Viral show moments
Tags: UN Sustainable Development Goals (UN SDGs): Goal 9: Industry, innovation and infrastructure
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Share a link: https://casecent.re/p/188072
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Thumbnail image for product with reference number 323-0186-1
Bondee: Is Game Over for the Popular Metaverse App?
Case
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Reference no. 323-0186-1
Subject category: Strategy and General Management
Authors: Shilpa Bhadrapur (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2023
Length: 11 pages
Data source: Published sources
Topics: Trye.ly; Metadream; Sandbox; Decentraland; Innovation; App store; Metaverse; Virtual Reality; Virtual space; Metaverse market; Marketers; Advertisers; Challenges; Privacy; Data security
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Share a link: https://casecent.re/p/192309
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Thumbnail image for product with reference number 823-0089-1
Gucci in the Metaverse
Case
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Reference no. 823-0089-1
Subject category: Entrepreneurship
Authors: Stefano Turconi (London Business School (LBS)); Umberto Lobina (London Business School (LBS))
Published by: London Business School
Originally published in: 2023
Version: March 2023
Length: 26 pages
Data source: Field research
Topics: Business strategy; Metaverse; Web 3; Social gaming; NFTs; Millennials; Gen Z; Gen Alpha; Fashion; Luxury; Digital; Forecasting; Cone of Uncertainty; Ambiguity; VUCA
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Share a link: https://casecent.re/p/194119
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Thumbnail image for product with reference number 523-0035-1
Crocs - Embracing Its 'Ugly' Image
Case
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Reference no. 523-0035-1
Subject category: Marketing
Authors: Sanjib Dutta (IBS Center for Management Research); Faria Zafar (IBS Center for Management Research)
Published by: IBS Center for Management Research
Published in: 2023
Length: 13 pages
Data source: Published sources
Topics: Branding; Marketing; Metaverse
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Share a link: https://casecent.re/p/190726
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Thumbnail image for product with reference number 923-0013-1
Digital Transformation at McDonald's: From Mass Marketing to Mass Personalization
Case
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Reference no. 923-0013-1
Subject category: Knowledge, Information and Communication Systems Management
Authors: K B S Kumar (IBS Center for Management Research); Indu Perepu (IBS Center for Management Research)
Published by: IBS Center for Management Research
Published in: 2023
Length: 15 pages
Data source: Published sources
Topics: McDonald's; Digitalization; Digital transformation; Digital transformation network; Mass marketing; Mass personalization; Digital technologies; Digital strategy; Customer experience; Transforming business model; Metaverse; Transforming operational process
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Share a link: https://casecent.re/p/192194
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Thumbnail image for product with reference number 323-0188-1
Meta Mass Layoffs: A Right Business Strategy?
Case
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Reference no. 323-0188-1
Subject category: Strategy and General Management
Authors: Rika Misra (Amity Research Centers)
Published by: Amity Research Centers
Published in: 2023
Length: 13 pages
Data source: Published sources
Topics: Facebook; Metaverse; Mass layoffs; Meta's business; Business model canvas; Meta's revenue; Mark Zuckerberg; Virtual Reality; Augmented reality; Performance review; Instagram; Cost-cutting; WhatsApp
Tags: UN Sustainable Development Goals (UN SDGs): Goal 8: Decent work and economic growth
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Share a link: https://casecent.re/p/192317
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Thumbnail image for product with reference number IMD-7-2442
The Journey to Digitize Tennis: Infosys (C), the Future
Case
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Reference no. IMD-7-2442
Subject category: Strategy and General Management
Authors: Carlos Cordon (International Institute for Management Development (IMD)); Franck Calleeuw (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2023
Version: 04.04.2023
Length: 7 pages
Data source: Field research
Topics: Business to business; Digital transformation; Disruption; Strategy; Tennis; Analytics; Metaverse; Climate action
Tags: UN Sustainable Development Goals (UN SDGs): Goal 13: Climate action
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Share a link: https://casecent.re/p/193795
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Thumbnail image for product with reference number IMD-7-2440
The Journey to Digitize Tennis: Infosys (A), the Past
Case
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Reference no. IMD-7-2440
Subject category: Strategy and General Management
Authors: Carlos Cordon (International Institute for Management Development (IMD)); Franck Calleeuw (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2023
Version: 04.04.2023
Length: 8 pages
Data source: Field research
Topics: Business to business; Digital transformation; Disruption; Strategy; Tennis; Analytics; Metaverse
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Share a link: https://casecent.re/p/193792
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Thumbnail image for product with reference number IMD-7-2441
The Journey to Digitize Tennis: Infosys (B), the Present
Case
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Reference no. IMD-7-2441
Subject category: Strategy and General Management
Authors: Carlos Cordon (International Institute for Management Development (IMD)); Franck Calleeuw (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2023
Version: 04.04.2023
Length: 12 pages
Data source: Field research
Topics: Business to business; Digital transformation; Disruption; Strategy; Tennis; Analytics; Metaverse
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Share a link: https://casecent.re/p/193794
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