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Case
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Reference no. C308-314-1
Simplified Chinese language
Subject category: Strategy and General Management
Authors: W Chan Kim (INSEAD); Renee Mauborgne (INSEAD); Katrina Ling (INSEAD)
Published by: INSEAD
Originally published in: 2018
Version: 06.2018
Length: 7 pages
Data source: Published sources
Topics: Tipping point leadership; Fair process; Blue Ocean Strategy; Organizational hurdle; Resource hurdle; Motivational hurdle; Political hurdle; Cognitive hurdle
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Abstract

This is a Simplified Chinese version. The Blue Ocean Strategy Implementation Scenario Case offers a set of interactive group scenarios which are designed to deepen the participants' understanding of Blue Ocean Strategy implementation principles. Using the five scenarios participants work in teams as they learn to apply key concepts of tipping point leadership and fair process. The five settings (health insurance, manufacturing, government, banking and politics) show how Blue Ocean Strategy implementation principles apply at different organizational levels to overcome the four key implementation hurdles (cognitive, resource, motivational and political).
Case
-
Reference no. 308-314-1
Subject category: Strategy and General Management
Authors: W Chan Kim (INSEAD); Renee Mauborgne (INSEAD); Katrina Ling (INSEAD)
Published by: INSEAD
Originally published in: 2008
Version: 05/2021
Revision date: 10-Jun-2021
Length: 6 pages
Data source: Published sources
Topics: Blue Ocean Strategy; Cognitive psychology; Process analysis; Organizational problems; Motivation; Resource management; Leadership; International business; Tipping point leadership; Fair process; Organizational hurdle; Resource hurdle; Motivational hurdle; Political hurdle; Cognitive hurdle
View full details

About

Abstract

This is a Simplified Chinese version. The Blue Ocean Strategy Implementation Scenario Case offers a set of interactive group scenarios which are designed to deepen the participants' understanding of Blue Ocean Strategy implementation principles. Using the five scenarios participants work in teams as they learn to apply key concepts of tipping point leadership and fair process. The five settings (health insurance, manufacturing, government, banking and politics) show how Blue Ocean Strategy implementation principles apply at different organizational levels to overcome the four key implementation hurdles (cognitive, resource, motivational and political).

Related

Case
-
Reference no. 308-314-1
Subject category: Strategy and General Management
Authors: W Chan Kim (INSEAD); Renee Mauborgne (INSEAD); Katrina Ling (INSEAD)
Published by: INSEAD
Originally published in: 2008
Version: 05/2021
Revision date: 10-Jun-2021
Length: 6 pages
Data source: Published sources
Topics: Blue Ocean Strategy; Cognitive psychology; Process analysis; Organizational problems; Motivation; Resource management; Leadership; International business; Tipping point leadership; Fair process; Organizational hurdle; Resource hurdle; Motivational hurdle; Political hurdle; Cognitive hurdle
View full details
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