Skip to main content
 
 
More search options
Basket icon
No items
Basket icon

Product details

Product details
By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Thumbnail image for product with reference number 9-720-383
Compact case
Airbus vs Boeing (H): Wing Cracks and Battery Fires (2013)
Supplement
-
Reference no. 9-720-383
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 5 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
Share a link: https://casecent.re/p/169885
| No reviews for this item
This product has not been used yet
View our pricing guide or login to see prices.

Abstract

Supplement to the A case. This case describes an issue with the batteries of Boeing's 787 Dreamliner planes overheating and sometimes catching fire in 2013. The planes were grounded for several months until Boeing introduced new safety measures. The case also discusses a problem with cracks on the wings of Airbus's A380 superjumbo, which required the company to make a costly fix to a particular wing component.
Locations:
Europe; United States
Industry:
Transportation and distribution
Size:
> 1 billion; Fortune 500
Other setting(s):
2012-2013
Thumbnail image for product with reference number 5-710-405
Airbus vs Boeing: Parts (A) to (F)
Teaching note
-
Reference no. 5-710-405
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2009
Version: 29 March 2010
Length: 25 pages
Data source: Published sources
View full details
Thumbnail image for product with reference number 9-707-447
Airbus vs Boeing (A)
Case
-
Reference no. 9-707-447
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 15 November 2013
Revision date: 4-Dec-2013
Length: 21 pages
Data source: Published sources
Topics: Agile software development; Decision making; Business conditions; Incubators; Strategic alliances; Coopetition; Business models; Competition; Game theory; Transportation planning
View full details
Thumbnail image for product with reference number 9-716-436
Airbus versus Boeing (A)
Case
-
Reference no. 9-716-436
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2016
Version: 2 December 2024
Revision date: 18-Dec-2024
Length: 17 pages
Data source: Published sources
Topics: Business and Government relations; Business models; Competitive strategy; Decision making; Manufacturing processes; Manufacturing strategy
View full details
Thumbnail image for product with reference number 9-707-448
Compact case
Airbus vs Boeing (B): Should Airbus Build the Vlct Alone?
Supplement
-
Reference no. 9-707-448
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 18 September 2007
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Decision making
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-449
Compact case
Airbus vs Boeing (C): Developments from 1996 to 1999
Supplement
-
Reference no. 9-707-449
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 4 pages
Data source: Published sources
Topics: Business models; Game theory; Mergers & acquisitions
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-450
Compact case
Airbus vs Boeing (D): 2000
Supplement
-
Reference no. 9-707-450
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Mergers & acquisitions; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-451
Compact case
Airbus vs Boeing (E): 2001
Supplement
-
Reference no. 9-707-451
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Decision analysis; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-452
Compact case
Airbus vs Boeing (F): 2002-2006
Supplement
-
Reference no. 9-707-452
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 4 pages
Data source: Published sources
Topics: Business models; Management performance; Game theory; Decision making; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-720-382
Airbus vs Boeing (G): New Planes and Upgrades (2011)
Supplement
-
Reference no. 9-720-382
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 11 June 2020
Revision date: 30-Jun-2020
Length: 7 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-384
Compact case
Airbus vs Boeing (I): Airbus Introduces the A350 (2015)
Supplement
-
Reference no. 9-720-384
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 5 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-385
Compact case
Airbus vs Boeing (J): New Plane Developments (2016)
Supplement
-
Reference no. 9-720-385
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 4 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Organizational restructuring; Product development
View full details
Thumbnail image for product with reference number 9-720-386
Compact case
Airbus vs Boeing (K): New Partnerships (2018)
Supplement
-
Reference no. 9-720-386
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 5 pages
Data source: Published sources
Topics: Competitive strategy; Joint ventures; Manufacturing processes; Partnerships; Product development
View full details
Thumbnail image for product with reference number 9-720-387
Compact case
Airbus vs Boeing (L): Discontinuing the A380 (February 2019)
Supplement
-
Reference no. 9-720-387
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 4 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-388
Airbus vs Boeing (M): MAX 8 Disasters (July 2019)
Supplement
-
Reference no. 9-720-388
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 11 June 2020
Revision date: 25-Aug-2020
Length: 8 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details
Thumbnail image for product with reference number 9-724-377
Airbus vs Boeing (N): Air Travel amidst COVID-19 (July 2020)
Supplement
-
Reference no. 9-724-377
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 11 August 2023
Length: 7 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details
Thumbnail image for product with reference number 9-724-378
Compact case
Airbus vs Boeing (O): Aiming towards Carbon-Free Flying (June 2023)
Supplement
-
Reference no. 9-724-378
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Dalhousie University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 11 August 2023
Length: 3 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details

About

Abstract

Supplement to the A case. This case describes an issue with the batteries of Boeing's 787 Dreamliner planes overheating and sometimes catching fire in 2013. The planes were grounded for several months until Boeing introduced new safety measures. The case also discusses a problem with cracks on the wings of Airbus's A380 superjumbo, which required the company to make a costly fix to a particular wing component.

Settings

Locations:
Europe; United States
Industry:
Transportation and distribution
Size:
> 1 billion; Fortune 500
Other setting(s):
2012-2013

Related

Thumbnail image for product with reference number 5-710-405
Airbus vs Boeing: Parts (A) to (F)
Teaching note
-
Reference no. 5-710-405
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2009
Version: 29 March 2010
Length: 25 pages
Data source: Published sources
View full details
Thumbnail image for product with reference number 9-707-447
Airbus vs Boeing (A)
Case
-
Reference no. 9-707-447
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 15 November 2013
Revision date: 4-Dec-2013
Length: 21 pages
Data source: Published sources
Topics: Agile software development; Decision making; Business conditions; Incubators; Strategic alliances; Coopetition; Business models; Competition; Game theory; Transportation planning
View full details
Thumbnail image for product with reference number 9-716-436
Airbus versus Boeing (A)
Case
-
Reference no. 9-716-436
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2016
Version: 2 December 2024
Revision date: 18-Dec-2024
Length: 17 pages
Data source: Published sources
Topics: Business and Government relations; Business models; Competitive strategy; Decision making; Manufacturing processes; Manufacturing strategy
View full details
Thumbnail image for product with reference number 9-707-448
Compact case
Airbus vs Boeing (B): Should Airbus Build the Vlct Alone?
Supplement
-
Reference no. 9-707-448
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 18 September 2007
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Decision making
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-449
Compact case
Airbus vs Boeing (C): Developments from 1996 to 1999
Supplement
-
Reference no. 9-707-449
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 4 pages
Data source: Published sources
Topics: Business models; Game theory; Mergers & acquisitions
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-450
Compact case
Airbus vs Boeing (D): 2000
Supplement
-
Reference no. 9-707-450
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Mergers & acquisitions; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-451
Compact case
Airbus vs Boeing (E): 2001
Supplement
-
Reference no. 9-707-451
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 3 pages
Data source: Published sources
Topics: Business models; Game theory; Decision analysis; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-707-452
Compact case
Airbus vs Boeing (F): 2002-2006
Supplement
-
Reference no. 9-707-452
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Erich Alexander Voigt (Tiggeman Associates); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2006
Version: 12 February 2010
Length: 4 pages
Data source: Published sources
Topics: Business models; Management performance; Game theory; Decision making; Product development
Notes: To maximise their effectiveness, colour items should be printed in colour.
View full details
Thumbnail image for product with reference number 9-720-382
Airbus vs Boeing (G): New Planes and Upgrades (2011)
Supplement
-
Reference no. 9-720-382
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 11 June 2020
Revision date: 30-Jun-2020
Length: 7 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-384
Compact case
Airbus vs Boeing (I): Airbus Introduces the A350 (2015)
Supplement
-
Reference no. 9-720-384
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 5 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-385
Compact case
Airbus vs Boeing (J): New Plane Developments (2016)
Supplement
-
Reference no. 9-720-385
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 4 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Organizational restructuring; Product development
View full details
Thumbnail image for product with reference number 9-720-386
Compact case
Airbus vs Boeing (K): New Partnerships (2018)
Supplement
-
Reference no. 9-720-386
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 5 pages
Data source: Published sources
Topics: Competitive strategy; Joint ventures; Manufacturing processes; Partnerships; Product development
View full details
Thumbnail image for product with reference number 9-720-387
Compact case
Airbus vs Boeing (L): Discontinuing the A380 (February 2019)
Supplement
-
Reference no. 9-720-387
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 17 October 2019
Length: 4 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Product development
View full details
Thumbnail image for product with reference number 9-720-388
Airbus vs Boeing (M): MAX 8 Disasters (July 2019)
Supplement
-
Reference no. 9-720-388
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Karen Elterman (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 11 June 2020
Revision date: 25-Aug-2020
Length: 8 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details
Thumbnail image for product with reference number 9-724-377
Airbus vs Boeing (N): Air Travel amidst COVID-19 (July 2020)
Supplement
-
Reference no. 9-724-377
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 11 August 2023
Length: 7 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details
Thumbnail image for product with reference number 9-724-378
Compact case
Airbus vs Boeing (O): Aiming towards Carbon-Free Flying (June 2023)
Supplement
-
Reference no. 9-724-378
Subject category: Strategy and General Management
Authors: Ramon Casadesus-Masanell (Harvard Business School); Jordan Mitchell (Dalhousie University)
Published by: Harvard Business Publishing
Originally published in: 2023
Version: 11 August 2023
Length: 3 pages
Data source: Published sources
Topics: Competitive strategy; Manufacturing processes; Marketing; Product development
View full details