Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 19 June 1997
Length: 24 pages
Data source: Field research
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Abstract
Linda Doyle, president and CEO of Harvard Business School Publishing Corp, has succeeded in turning around the organization after several difficult years. She has launched several strategic and organizational initiatives, and has instilled a new philosophy and vision. Now, however, there are disagreements over the use of the centralized marketing organization and the degree of autonomy still held by the product groups.
Location:
Industry:
Size:
USD50 million revenues; 100 employees
Other setting(s):
1990-1996
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 13 August 1997
Length: 19 pages
Data source: Field research
Spanish language
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 19 June 1997
Length: 26 pages
Data source: Field research
About
Abstract
Linda Doyle, president and CEO of Harvard Business School Publishing Corp, has succeeded in turning around the organization after several difficult years. She has launched several strategic and organizational initiatives, and has instilled a new philosophy and vision. Now, however, there are disagreements over the use of the centralized marketing organization and the degree of autonomy still held by the product groups.
Settings
Location:
Industry:
Size:
USD50 million revenues; 100 employees
Other setting(s):
1990-1996
Related
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 13 August 1997
Length: 19 pages
Data source: Field research
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 19 June 1997
Length: 26 pages
Data source: Field research