Subject category:
Strategy and General Management
Published by:
Stanford Business School
Version: 23 August 2001
Length: 16 pages
Data source: Published sources
Share a link:
https://casecent.re/p/87206
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Abstract
This case discusses the strategic challenges facing Electronic Arts in 1995 as they try to maintain their leading position in the video game industry. The case addresses the evolution, competitive environment, and key trends in the industry, as well as the position and strategy of Electronic Arts.
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Abstract
This case discusses the strategic challenges facing Electronic Arts in 1995 as they try to maintain their leading position in the video game industry. The case addresses the evolution, competitive environment, and key trends in the industry, as well as the position and strategy of Electronic Arts.